Should your small business have a website?
Yes!
The first reason why your company needs a website, even if your business has five employees or less, is because that’s where so many of your potential customers are for so much of their time.
With a population of 46.5 Million as of Dec 2017, of which 37.8 Million are regular internet users, your market growth for business expansion is HUGE.
Meanwhile, a Nielsen Company audience report for the first quarter of 2016 found that about 81% of adults in the United States have smartphones which are used about one hour and 39 minutes daily on average to consume media.
Current Spanish Statistics
| Year | Internet Users | % of Pop. | Tot. Pop. |
|---|---|---|---|
| 2015 | 35,705,960 | 76.9% | 46,439,864 |
| 2010 | 29,093,984 | 62.6% | 46,505,963 |
| 2008 | 27,028,934 | 66.8% | 40,491,051 |
| 2006 | 19,765,032 | 43.9% | 45,003,663 |
| 2004 | 14,095,451 | 32.5% | 43,435,136 |
| 2000 | 5,387,800 | 13.2% | 40,827,300 |
Stats courtesy of Internet World Stats
GLOBAL STATISTICS
Here is a great article on some global internet statistics written by Jess King over at broad-bandsearch.net that can give you a more global sense of why the internet is so important to your small business.
All of which means that there are a whole lot of eyeballs that could be visiting and interacting with your small business’s website – if you had one.
If you operate one of those small businesses that doesn’t have a website and that fact alone doesn’t persuade you to develop an online presence for your business, here are six more reasons:
Click each heading to find out more
[sp_faq]
What’s Your Reason for Not Being Online?
One small business man I spoke to told me that he didn’t have a website because he wasn’t looking for any more business. He’s an electrician and as busy as he wants to be for the foreseeable future. My thoughts on that would be, I would rather be having a constant stream of enquiries and politely turning them away and “filling the pipe” than your name not being out there and have the possibility of you getting down time where you have no business?
But if you actually want more business, a business website is now like the business card – a must-have for any business – and don’t think you need to offer ecommerce to have one. A website that serves as a digital business card, providing searchers with information about your business and what you can do for them is still worthwhile.
If you don’t already have one, get started with the first step to getting your business online.
Then have a look at our different Online Business Models and see what kind of web presence would work best for your small business and get in touch.
